“And the Nominees Are...” 28th JANUARY
The Grammys 2018 take place on the 28th January 2018. The nominees for the Grammys have just been announced across 80 categories. One artist who had a Grammy worthy 2017 was Kendrick Lamar with 7 nominations. His 2017 album DAMN was made in synergy with current issues in both American and world society. Kendrick’s indescribable passion for Hip Hop shines through every single verse and every single bar throughout this album. In an interview with Zane Lowe, Kendrick has commented that this record has to “live” because “people live their lives to this music”. Childish Gambino has also had an amazing year with the release of ‘Awaken my Love’. His most successful track being ‘Redbone’ with 366,140,258 plays on spotify. Childish Gambino is nominated for 5 Grammys this year. The album of the year, record of the year and song of the year nominations this year are heavily dominated by rap and Hip Hop, however there are some honorable mentions for pop artists such as Lorde, Bruno Mars and Justin Bieber.
Pop Albums of the Year and the Return of Lorde.
2017 saw the return of pop sensation Lorde with the organic, raw and magical Grammy nominated ‘Melodrama’. Melodrama is the follow up to the coming of age journey of Lorde’s first album Pure Heroin. Melodrama is a result of the ‘growing up’ both emotionally and physically that Lorde has undergone since her 2013 release. Lorde worked closely with songwriter extraordinaire Jack Antonoff on this record. The unique creative process took place whilst creating the record was heavily influenced by Lorde’s synesthesia. Synesthesia is the ability to associate colour with music you’re hearing.
The inevitable nomination for ‘Despacito’
No One has been able to get through 2017 without hearing the song Despacito at some point. The song fronted by Luis Fonsi and featuring Justin Bieber and Daddy Yankee is unsurprisingly at the top spot of the biggest songs of 2017. The song was purchased 6.663 million times. The record subsequently found itself tied first place for longest stay at the top of the top Hot 100 in history. The nomination for Song of the Year at the Grammys this year therefore comes as no surprise.